With only a week left in the 2024 campaign, Democrats are relying on their star power advantage to endorse Kamala Harris through high-profile celebrity endorsements. Harris has been joined by the likes of Stevie Wonder, Bruce Springsteen, Beyoncé, and many more at campaign events across the country. This celebrity push aims to invigorate audiences and boost voter turnout. On the other hand, Donald Trump has less star power backing, with Kid Rock, Waka Flocka Flame, and Hulk Hogan among his supporters.
The use of celebrities on the campaign trail is not new for Democrats, with the strategy often seeing raucous events in the final days leading up to the election. However, the strategy doesn’t always guarantee success, as seen in Hillary Clinton’s 2016 campaign. Despite the energy and star-studded events, she did not win key battleground states.
For Harris, the strategy involves a mix of musical performances by artists like James Taylor and Maggie Rogers to attract young voters and drive them to the polls. The campaign has also received public support from Puerto Rican celebrities like Bad Bunny, Jennifer Lopez, and Ricky Martin after a controversial comment made at a Trump rally.
As the campaign reaches its final days, Harris is set to host more high-profile events with musical performances from Mumford & Sons, Los Tigres del Norte, and Maná. On the other hand, Trump, who often provides the star power at his events, struggles to match the celebrity surge supporting Harris. The emphasis on celebrities can create excitement and energy for the Democratic campaign, but it also poses some risks, as highlighted by past elections.
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